"Nick recently did a private webinar for our company entitled Net Words: Write a Great Message. His insights gave a well-needed ego boost to all our writers, and reminded us of the power we have to affect strategy and final design. We left the presentation feeling empowered and motivated to spread the word."

 

Laura Studley
Sr. Copywriter CRITICALMASS.com

"Your session was rated the highest in the entire program!"

 

Barbara J. Meredith
Vice President,
Association of American Publishers

"Nick Usborne is one of our most popular speakers at Search Engine Strategies, and I consistently get positive feedback about his
presentations."

 

Danny Sullivan
Editor, SearchEngine
Watch.com

"Nick fuses 20 years' experience in offline copywriting with an utterly convincing insistence that the online variety is altogether a different animal. Elegantly mixing hands-on tutorials, sage advice, and cutting-edge tips, Nick's seminar is illuminating for Net newbies and veterans alike."

 

Brad Berens, Ph.D.
Executive Editor, iMedia Communications

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Hire me to speak to your team about how to Create and Profit from High-Impact e-newsletters.

 

An on-site training workshop or webinar on how to create and deliver profitable e-newsletters, and build a growing list of fiercely loyal readers.

 

e-Newsletters are often underestimated when it comes to their power to engage your prospects and customers.


Here is some of what you’ll learn during my presentation:


Part 1: Creating great enewsletter content


1. The secrets behind developing quality content
2. The importance of finding a unique voice
3. The best format to choose: text or HTML
4. The best length for your newsletter
5. The different delivery options and which is the best
6. The importance of e-newsletter tracking and analytics
7. How to grow your opt-in list
8. How to take care of your list

 

Part 2: Getting your e-newsletter delivered and engaging your readers


This part of the presentation provides you with up-to-date data compiled from leading research resources, and presented in a manner that helps your teams put together and deliver enewsletter campaigns with improved open rates, click-through rates and revenues.


This program can be customized to include samples of your own emails.


I can present How to Profit from High-Impact e-newsletters in two different ways:


- As an on-site, half-day workshop with your writers and marketers.


- Or online as a live webinar.


This is a 3-hour presentation and fits easily within a morning or afternoon, whichever suits your schedule best.


For pricing and availability, please email me at:nick@nickusborne.com

 

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