About Nick Usborne
Over the course of a copywriting career spanning thirty years, offline and then online, I have worked with dozens of major companies, including...
Citibank, Apple, Chrysler, Franklin Mint, TV Guide, Diners Club International, Looksmart, MSN, Ricoh, Yahoo!, The Getty Trust, The New York Times, Reuters, Encyclopedia Britannica and America Online.
During my years as a direct response copywriter I wrote direct mail by the ton, and earned more than my fair share of awards, both in Europe and North America.
In 1997 I abruptly stopped writing direct mail and have been working exclusively on writing online ever since. (I find it a lot more enjoyable.)
Online, as part of a cunning marketing campaign to present myself in a favourable light to prospective clients, I have written literally hundreds of articles for Clickz.com, MarketingProfs.com, iMediaConnection.com, Business 2.0 and other online publications.
I am also the author of ‘Net Words: Creating High-Impact Online Copy'. Published in 2001, it’s still a good and valuable read today.
In addition to my online copywriting work, I continue to write programs and guides for online writers and also do a fair amount of coaching work, which I enjoy a great deal.
My courses and programs:
Nick Usborne's Million Dollar Secrets to Online Copywriting
How to Write Your Own Money-Making Websites
Writing Kick-Ass Website Sales Copy
My web sites include:
Help and resources for online copywriters:
Excess Voice
Help and resources for freelance copywriters:’
Freelance Writing Success
Coaching site:
Ask Nick Usborne
I'm also a member of the Advisory Board at American Writers and Artists Inc.