My name is Nick Usborne, and my passion is writing for the web.
These days I devote my time to helping people improve their own web writing skills, online copywriting skills and freelancing skills - through my blog, my books, my programs and my coaching service.
That's where I am today, and here is how I got here…
Over the course of a writing and copywriting career spanning thirty years, offline and then online, I have worked with dozens of major companies, including:
Citibank, Apple, Chrysler, Franklin Mint, TV Guide, Diners Club International, J. Paul Getty Trust, MSN.com, Technogym, Encyclopedia Britannica, New York Times, Country Financial, Adorama, Reuters, WebEx, and others.
During my years as a direct response copywriter I wrote direct mail by the ton, and earned 15 awards, both in Europe and North America.
In 1997 I abruptly stopped writing direct mail and have been working exclusively on writing online ever since. (I find it a lot more enjoyable.)
I have also spoken at numerous conferences and have conducted in-house seminars and training sessions for many companies, including:
Yahoo!, Intuit, Walt Disney Attractions, Association of American Publishers, Novartis Pharma, John Deere, National Cancer Institute, Merck & Co., Textron, and the Information Technology Media Advisory Council.
Online, I have written literally hundreds of articles for Clickz.com, MarketingProfs.com, iMediaConnection.com, Business 2.0 and other online publications. I am also the author of Net Words: Creating High-Impact Online Copy
As I said at the outset, I now focus my time on writing, speaking and coaching as a means to help others succeed as online writers and copywriters.
I live in Montreal, Quebec, Canada.
